Creative Classification

Blocking unwanted creatives are essential in ensuring brand protection & Direct advertiser conflicts, we can assist Publishers, SSPs & Exchanges in classifying creatives as per IAB.

We process creative request end to end and make sure it meets the client requirements keeping the quality aspect at par.

We undertake the following tasks for creative:

• Creative analysis.
• Scanning creatives to ensure they meet guidelines and performing creative auditing.
• Demo creatives using IAB-approved units.
• Tracking creative issues.
• Creative launch demos.
• Ad call testing and call log tracing: WinkLeads provides Level 1 troubleshooting services to publishers.
• Tracing call logs and other ad call details across exchanges, which are essential for troubleshooting issues such as latency, creative violations, blank ads, malware, and verifying passback calls.